TBWA\Santiago Mangada Puno
Agency of the Year 2011
MAKATI CITY, PHILIPPINES – Tuesday July 31, 2012 –
For a record-setting fifth year, TBWA\Santiago Mangada Puno was proclaimed 2011 ‘Agency of the Year’ by the Association of Accredited Advertising Agencies of the Philippines (4As) at the Agency of the Year Awards, held at the Rizal Ballroom of the Makati Shangri La Hotel on Thursday July 26.
TBWA\Santiago Mangada Puno captures the highly coveted ‘Best in Creative Plate’ at the ‘Agency of the Year Awards’ night, held at the Rizal Ballroom of Makati Shangri La Hotel on July 26, 2012. It is the fifth time that TBWA\SMP has received the honour.The agency held the honor in 2003, 2004, 2005 and 2010. In addition to the top prize, TBWA\SMP also won the highly coveted ‘Best in Creative’ plate also for the fifth time. The agency previously won the honour in 2003, 2004, 2005 and 2008.
MAKATI CITY, PHILIPPINES – Tuesday November 6, 2012 –
TBWA\Santiago Mangada Puno was proclaimed the Grand Prix winner in the 2012 Disruption Awards for the Boysen KNOxOUT Project EDSA: Clean Air Campaign, beating over 80 countries in the global TBWA network. It was the agency’s first time to join and win in the prestigious competition. The TBWA Disruption Awards champions the champions of disruptive thinking - a key methodology for TBWA offices to help businesses fast track their growth strategies. These awards honor excellent campaigns created in 291 TBWA offices placed in 77 countries.
‘Project EDSA’ (Everyone Deserves Safe Air) is essentially the world’s largest air purifier. This collaborative effort between client and ad agency is a series of murals painted by renowned international artists on an 8km stretch of highway. Using Boysen’s KNOxOUT air-purifying paint, the murals on 8,000 square feet act like 8,000 mature trees in filtering nitrogen oxide out of the air – once completed it may eliminate up to 1,280 kg of NOx per year. Project EDSA is an ambitious endeavor that both beautifies and purifies Manila’s busiest and most polluted thoroughfare. It has caught the attention of local and international media and has garnered positive reviews.
Project EDSA: Cubao
Project EDSA: Ortigas